Dunsborough pair prepare for 'Sh*tbox' adventure

Local Firey's John Lawrence (left) and Mike Foster with sponsor Mel Holland, co-owner of Rocky Ridge Brewing (middle) and their 2003 Holden Rodeo rally car. Image Supplied
Two Dunsborough firefighters are preparing to tackle 2025’s Shitbox Rally in true Aussie style – behind the wheel of a somewhat questionable 2003 Holden Rodeo.
Mike Foster and John Lawrence will drive from Perth to Darwin via the Gibb River Road this June, all in the name of cancer research.
“The cars have to be $1,500 or under – so they’re genuine shit boxes!” John laughed. “All the cars are just old bangers, and ours fits the bill perfectly.
“The windows didn’t even work when we bought the car. We’ve had to liquid nail one shut because we had to use the motor in one of the other doors.”
For these local heroes, the cause hits close to home.
“As firefighters, we face a significant risk and have a higher likelihood of contracting cancer than the average person due to our exposure to gases, fumes, and smoke,” John said. “We’ve had a few members of our brigade diagnosed with cancer, and thankfully, they’ve all come through it, but it made us realise just how vulnerable we are and the heightened risks we encounter.”
This isn’t their first rodeo (hence the team name, “Not Our First Rodeo”).
In May 2023, the duo drove from Dunsborough to Newcastle and on to Townsville in a 1982 Mercedes 3800, raising nearly $8,000 with support from local businesses like Rocky Ridge, Blue Manna Bistro, Yahava Coffee, and Oceans Seafood.
The Shitbox Rally itself began with a profoundly personal mission. Founder James Freeman initiated the event after losing both parents to cancer within just 12 months.
What emerged was not just a rally race but a challenging adventure across Australia’s most formidable roads, while raising vital funds for cancer research.
“It’s been going for about 15 years now and has raised just under 60 million dollars,” John noted.
“Box Rallies is the second largest donor to the Cancer Council after the Australian government. This rally alone aims to raise $2 million.”
The event has grown to include 225 teams, with about 550 participants experiencing the unique and wild camaraderie of the open road. Despite Australia’s vast distances, the world of community proves surprisingly compact.
“Last time, we were in Townsville, where all the cars get auctioned off, and someone spotted our BSN number plate,” John said.
“Turns out he’d lived in Busselton for 13 years – it’s such a small, wonderful world.”
In this small world, cancer impacts many lives. “Most of us know at least one person who’s faced cancer,” John said.
“Cancer Council funds some genuinely groundbreaking scientific research, making this a fantastic way to raise money for a great cause while enjoying a classic Aussie adventure at the same time.”
Local businesses can participate by claiming a spot on the team’s car.
“Each quarter panel and door can be ‘bought’ for 500, while the bonnet and back window are going for 1,500,” John said.
“Sponsors’ logos will be featured on their purchased parts, gaining exposure through local TV, social media, and online coverage throughout the rally.”
To support these local firefighters on their outback mission, head to winter2025.shitboxrally.com.au/not-our-first-rodeo
To discuss sponsorship opportunities on the car, email firstrodeo6281@gmail.com.
All donations are tax-deductible, with funds going to essential cancer research programs.